Client: Yunjing Intelligence Innovation (Shenzhen) Co., Ltd., Shenzhen, China
Post-it® Plus App
The Post-it Plus app enables mobile device users to digitally gather ideas and thoughts as they develop them using Post-it notes in the analogue world. It provides new capabilities to quickly and intuitively organise digital notes, add new ideas, and easily share information with others in convenient formats. This allows teams developing business or creative projects to work seamlessly, which generates more ideas, enhanced efficiency and higher quality results, and thus the app contributes to various benefits; it innovatively expands the creative paradigm for brainstorming as well as the capturing and organisation of ideas.
Credits
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Client:3M, St. Paul, Minnesota
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Design:3M Design, St. Paul, Minnesota
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Creative Direction:Michael Leighton
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Technical Direction:Robert Quintero, Richard Moore, Guruprasad Somasundaram, Diane Wolk, Hector Aybar Lopez