Porsche Sound Logo – Acoustic Film Ending

The Porsche Sound Logo is an inherent part of the film ending for all audiovisual communications in order to also acoustically reflect the values associated with the brand, such as tradition, performance and innovation. An introductory chorus represents the sound tradition of the brand, and is also available in twelve different keys so as to always ensure a harmonious transition to the preceding music. Pulsating, powerful rhythms reminiscent of a quickly passing vehicle follow, and combine with the characteristic finish to create a highly distinctive sound logo.

Red Dot

Credits

Client:

Dr. Ing. h.c. F. Porsche AG, Stuttgart, Germany
Design:

Klangerfinder GmbH & Co KG Stuttgart, Germany S12 GmbH, Munich, Germany
Creative Direction:

Florian Käppler, Klangerfinder Andreas Graf, S12
Music / Sound Design:

Leo Frick, Klangerfinder