Annual Reports

Porsche Annual Report 2011

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Porsche embodies sophisticated sports technology and design. These characteristics are put centre stage in the company’s 2011 annual report. Authentic storytelling guides readers into the fascinating world of the carmaker. A high level of originality together with a pure and expressive design mark the publication. The design of information graphics is inspired by the automotive world: the content is shown in form of a gearshift and the group’s key indicators in a dashboard. The typography plays on black-and-white contrasts reminiscent of the chequered flag from the racing circuit.

Red Dot

Credits
  • Client:
    Porsche AG Konzern, Stuttgart
  • Design:
    3st kommunikation GmbH, Mainz
  • creative direction:
    Marcel Teine
  • art direction:
    Thilo Breider
Porsche Annual Report 2011
Porsche Annual Report 2011
Porsche Annual Report 2011
Porsche Annual Report 2011
Porsche Annual Report 2011
Porsche Annual Report 2011
Porsche Annual Report 2011
Porsche Annual Report 2011
Porsche Annual Report 2011
Porsche Annual Report 2011
Porsche Annual Report 2011

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