Client: LG Electronics Inc., Seoul, South Korea
Peter Schmidt Group Fair Stand EuroShop 2017
On its 15 sqm footprint, this trade fair stand conveys the motto “Wir sind der Knaller!” (We are smashing!) in a trend-conscious and colourful manner. The central element is a large popcorn cannon, which references the motto and symbolises the multi-sensory experience in built space. The bold, high-contrast stripe pattern on the walls continues the motto and creates associations with circus aesthetics. The striking design attracts the visitors’ attention and provides a colourful setting for the presentation of exhibits and digital presentations.
Credits
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Client:Peter Schmidt Group, Hamburg, Germany
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Design:Peter Schmidt Group, Hamburg, Germany
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Director Brand Spaces:Steven Cichon
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Interior Design:Dorothee Mainka