Ling Tung University
Packaging Illustrations
Naturally
Naturally is a brand offering pheromone traps, a biotechnological measure for pest control without pesticides. The packaging displays graphic patterns with vibrant structures inspired by moth wings. The design of the inner box containing the trap accessories is colour-coordinated with the outer pack, yet features realistic images of healthy crops. By means of contrasting illustration styles, the packaging creates curiosity about the product and, at the same time, highlights the benefits of crop protection that preserves the ecological balance.
Credits
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University:Ling Tung University, Taichung, Taiwan
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Supervising Professor:An-Hui Ching, Wei-Jen Huang
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Design:You-Cih Shia, Ming-Hsuan Huang, Xiao-Ting Zeng, Wai-Che Yang, Ling Tung University