Food Packaging

Huaxishangpin – Wild Fungi

The design of this packaging for wild mushrooms is inspired by nature, as the container and its protruding lid imitate the shape of a mushroom. It is designed in a classy white colour with a gold logo which accentuates the product’s premium appearance. The bottom half of the container is packaged in a cardboard box featuring black-and-white illustrations. Roots drawn on the sides of the box create the impression that the container is growing out of the earth. A blue banderole is used to tie this high-impact packaging which is sure to attract the glances of consumers.

Red Dot