Beverage Packaging

Classy Kiss Fresh Milk

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By reinterpreting conventional approaches, this packaging design for fresh milk challenges perception from a surrealistic perspective. At first glance, an alpine pasture environment in the Alps lies hidden in the black-and-white pattern of Holstein cows. However, in addition to that, a scene of a mastiff dog pulling a milk cart with two women conversing is shown in the foreground, in accordance with the iconic image of the Classy Kiss brand. The aim of this montage technique is to create visual illusions and to explore different interpretations of images passing through matter and spirit, reality and dreams.

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