Ling Tung University
Social Campaign
C.I.H.
The high volume of pharmaceutical waste is creating a new kind of environmental pollution in Taiwan – a silent process that has worsened over time due to lack of awareness among many people. For this reason, this social campaign aims to inform people about the concept of drug recycling. Under the label C.I.H. (cycle, interest, habit), old habits are questioned and the conscious use of medication is promoted. A calendar is used to provide a visualisation of everyday health topics in an appealing manner, with links to websites. All illustrations are coloured in the key colour for that month.
Credits
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University:Ling Tung University, Taichung, Taiwan
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Supervising Professor:Izen Tu, Ching-Wei Liu
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Design:Xin Yu Lu, Wei Chang Xiao, Chia Chen Wu, Yu Hsuan Chen, Pin Xuan Liu, Ying Li Yeh, Ling Tung University
