Client: Bayerische Hausbau RE GmbH & Co. KG, Pullach, Germany
Art Posters
Cangjie Creation
The posters pique the observe’s curiosity with a creative, modern design of Chinese characters. Inspired by the traces of birds, animals, insects and fish as well as by astronomical phenomena, a new, graphic version of the traditional script was developed. The focus is on a single character, which, nevertheless, remains closely connected with the other, more delicate, typographic elements. It conveys the idea that the traditional script, which has influenced the form and shape of modern characters, will also have an impact on their future development.
Credits
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Client:Shenzhen Ditege Industry&Product Design Ltd., Shenzhen, China
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Design:Shenzhen Ditege Industry&Product Design Ltd., Shenzhen, China
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Design Team:Zhang Tao, Wu Fubao