LICHTGRENZE
Interactive Showcase
Artrium
This interactive showcase in the showroom of the Artrium luxury jewellery brand is part of a special exhibition, created in collaboration with the Palace Museum in Beijing. The case shows three expertly crafted royal fans with embroidered images representing royalty, longevity and prosperity. In order to learn more about the exhibits, visitors can scan the QR code next to the fans with their smartphones. Thus, the entire showcase turns into a stage on which the embroidery transforms into larger-than-life motion graphics. At the same time, an audio-visual recording relates the history of the fans.
Credits
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Client:Artrium, Chow Tai Fook, Shanghai, China
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Design:Noiseless Design, Hong Kong
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Project Team:Christopher Lee (Creative Direction) Chan Fly (Design) Hung Chung (Design) Isaac Cheung (Animation) Yu Ng (Animation) Meiyan Li (Illustration) Chun Ip (Programming) Jonathan Ho (Programming) Wilson Hung (Project Management) Vincent Lee (Project Management)
