This page is there to provide inspiration for communication events as well as specific data and text elements.
You are also welcome to share the URL to this page with your PR agency, colleagues from the marketing department or press officers.
In addition to announcing your success in the competition on your company website, social media channels, in your newsletter or in press releases, it is a good idea to mention your achievement when communicating about the award-winning project or brand.
To support your communication work, we offer you inspiration as well as specific materials in image and text form.
» To the download materials and formulation aids
Birte Köppen and the Red Dot communications team will be happy to assist you with individual enquiries:
Birte Köppen
Senior Manager PR & Communications
Telephone: +49 201 838885-35
E-mail: media(at)red-dot.de
On 1 November 2024, we will publish all winners of the Red Dot Award: Brands & Communication Design 2024 in the Winners Section.
A few weeks earlier, on 2 September, we will inform the international design press that this year’s winners have been selected. Not every single award winner will be named at this time. However, we will support press representatives in their research and reporting with lists of winners for specific categories or countries.
Throughout the year, we occasionally present award winners via the Red Dot social media channels. We try to present as broad a spectrum of different winning projects to the public as possible. Please understand that we cannot therefore present all winners in this way.
If you would like a communication embargo, please notify us by 26 August 2024 at embargo(at)red-dot.de
So that we in turn can support your posts with likes, shares or comments, why not use the hashtags
#reddotaward
#reddotwinner
or
#reddotmoment
and link our channels:
Instagram: @reddotdesignaward
LinkedIn: Red Dot Design Award
Facebook: @Red Dot Design Award
Our tip: You can use the Red Dot label in conjunction with your award-winning project or brand for your social media postings. You can find your Red Dot Label in the My Red Dot portal. There you will also find the “Design Manual” with further inspiration and important information on how to use the graphic.
From the award ceremony to the opening of the exhibition to the publication of the yearbook – there are several specific times and occasions to report initially or again on the award. We are happy to provide you with the following dates and information:
The award ceremony at the Konzerthaus Berlin is the grand finale of the competition year. At the international event, the winners of the Red Dot: Best of the Best, the Red Dot: Grand Prix and the Red Dot: Junior Prize as well as the Red Dot: Agency of the Year will take centre stage. They will receive their trophies on stage during the Red Dot Gala.
Following the gala, the after-show party ‘Designers’ Night’ will take place in the club “BRICKS”. In addition to selected food and drinks, a party atmosphere and the opportunity to make new contacts, you will also find photo spots here, giving you the chance to put yourself or the successful design team in the limelight.
On the evening following the Red Dot Gala, the studio exhibition “Best Brands & Communication Design - Red Dot Winners Selection 2024” will be officially opened at the Museum of Communication. The long-standing partnership with the renowned Berlin museum will once again result in an interesting exhibition this year, presenting the best communication design projects of the year until mid-January 2025.
Winners of the Red Dot: Best of the Best will have the opportunity to view their award-winning project in an internationally recognised exhibition. For accompanying press information, we will be happy to provide you with information about the MfK Berlin and the studio exhibition on request or connect you directly with our local partners.
The Red Dot Design Museum at the UNESCO World Heritage Site Zollverein in Essen displays products and projects that have been selected for an award by the Red Dot jury on more than five floors and over 4,000 square metres. Year after year, the winning exhibitions attract thousands of visitors from all over the world who are interested in the latest developments in product and communication design.
From spring 2025, the Red Dot Design Museum Essen will be presenting a selection of winning projects from the Red Dot Award: Brands & Communication Design 2024.
High-quality video content of your project at the Red Dot Design Museum Essen
For professional and local support in the creation of high-quality video content for your award-winning project at the Red Dot Design Museum, our partner Cinehype is at your side with help and advice. Your contact for a non-binding offer and information can be found here.
Come and visit us!
We would also be delighted to welcome you to the Red Dot Design Museum after the exhibition in spring – in person if possible. Further information on opening hours can be found on the Red Dot Design Museum Essen website.
On 1 November, Red Dot publishes all winners online in the Winners Section. With around half a million impressions per year, the site is a high-reach medium.
You can easily find your project via the search bar on the left-hand side of the Winners Section. Why not share the direct URL to your entry via your social media channels or enrich your messages with it?
If you do not wish to publish images or information that you have already provided to us in connection with your winning project, please notify us by 26 August at embargo@red-dot.de
With the digital winner profile, we offer an additional opportunity to present yourself as a winner of the Red Dot Award: Brands & Communication Design. Here you can present your work and your visions and show the world your innovative and creative design strength, including the history of award-winning projects.
Once the winner profile is online, you are welcome to share it with the world and link to it on your social channels or website, for example. Your digital press release can also be enriched with a reference to the winner profile. It also offers the opportunity to sharpen your internal communication about your success in the Red Dot Design Award.
The Red Dot Design Award yearbooks are a chronicle of award-winning designs. Since the 1990s, they have even been published by the in-house publishing house “Red Dot Edition”. It now summarises the year’s winners in two volumes.
Publication in the yearbook is a further black-and-white confirmation of your exceptional design achievement and thus an additional boost for your communication. As the winner, you will receive a specimen copy consisting of Volume 1 and Volume 2 on request. You can, for instance, use it to great effect in photos for online publication.
Showcase your success with the Red Dot Yearbook!
Your entry in the yearbook can be used for more than just digital communication. Thanks to the high quality of the book, it is an inspiring addition to showrooms, lobbies and conference rooms, to name but a few.
Another impressive addition for business premises of all kinds are the certificates that all winners of the Red Dot Design Award receive, as well as the Red Dot Trophies, which are presented to the winners of the Red Dot: Best of the Best, Red Dot: Grand Prix and Red Dot: Junior Prize.
Quality certificate and creative incentive: The Red Dot Certificates
Good to know: You can order additional certificates at any time via the Red Dot Winner Shop. There you also have the option of individualising the credits on the certificates so that every member of your team can receive a personalised certificate.
Manufactured trophy for the winners of the highest award
In 2013, the Red Dot: Best of the Best Trophy, created by goldsmith and designer Günter Wermekes, was presented to the design world for the first time in its current form. He was responsible for the production of the trophies for ten years until production was handed over to the Bernd Kußmaul manufactory in Weinstadt in 2023. The 35-centimetre-high trophy is largely made by hand: for example, each base is blasted by hand before the eleven stainless steel rods and then the plaque for the names of the award winners are attached by hand. The use of stainless steel as the main material is directly related to the location of the Red Dot Design Museum on the grounds of the Zollverein World Heritage Site in Essen.
The seal of the competition, the so-called Red Dot Label, is recognised worldwide and is associated with good design by industry experts and end consumers alike. Winners of the competition may use it in direct connection with their award-winning product. It creates increased visibility and can be used both online and offline.
Our tip: Use the label in your online shop. There you can quickly declare your product as a design award winner.
Download your Red Dot label!
You can download your Red Dot label from the My Red Dot portal. There you will also find the “Design Manual”, which contains further inspiration and important information on using the graphic.
Katharina Carpentier is at your disposal for individual enquiries:
Katharina Carpentier
Project Manager
Telephone: +49 201 838885–37
E-mail: label(at)red-dot.de
