Special Exhibition at the Red Dot Design Museum Essen

World’s Best Communication Design 2021 – 2022

With the exhibition “World's Best Communication Design 2021 – 2022”, the Red Dot Design Museum in Essen is showing works from the field of communication design from 8 April to 29 May 2022.

From books to commercials and posters to apps, websites and packaging, visitors to the exhibition will experience the various facets of outstanding communication design. Among the exhibits are, for example, the brand design “Slow Fish”, which was awarded the Red Dot: Junior Prize, an advertising campaign of the car brand Mini and the brand design relaunch of BMW. All the works presented in the exhibition were honoured in the Red Dot Award: Brands & Communication Design 2021.

The most successful agency of the year comes from North Rhine-Westphalia

denkwerk was awarded the honorary title “Red Dot: Agency of the Year” in 2021. “denkwerk impressively combines digital solutions with outstanding design and a willingness to experiment,” said Professor Dr. Peter Zec, initiator and CEO of the Red Dot Awards. “The work demonstrates great creativity and digital know-how, but also always incorporates an optimal user experience.” This has already resulted in award-winning work for clients such as DeepL, Motel One, the Otto Group and the YOU Foundation, which will be shown in the Essen exhibition in a specially designed digital installation.

Exhibition opening on 7 April

The opening of the exhibition took place on the evening of 7 April. Professor Dr. Peter Zec welcomed the guests and introduced the vernissage with a video selection of excellent communication design. Among the guests were also some winners of the Red Dot Award: Brands & Communication Design 2021, who were able to admire their own work in the exhibition. A team from the denkwerk agency was also on site, proudly presenting their own video installation.