Client: Thalia Bücher GmbH, Hagen, Germany
Logo Design
Se La Va
Se La Va is a new island destination promoted by a sea excursion operator popular with Thai holidaymakers. The new brand logo is a successful fusion of Burmese and English characters in a handwritten style that adds a touch of simplicity. It conveys a feel of local folk tradition while reflecting the meaning of the name Se La Va, a combination of the Burmese word “selons” (sea gypsy) and the million-year-old black lava stone, the island’s landmark. This brand mark aims to emphasise the natural beauty of the island as well as respect for its indigenous culture.
Credits
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Client:Love Andaman, Phuket, Thailand
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Design:Simplisis, Muang, Phuket, Thailand
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Project Team:Simplisis: Araya Hansathansatit (Creative Direction) Tanarat Popinit (Designer) Thoetphong Hansathansatit (Designer) Nanthaphat Nunta (Designer)