Client: Aral AG, Bochum, Germany
Book
Reflexion
In 2019, Saxony-Anhalt celebrated the 100th anniversary of the School of Design. Featuring all of the commemorative events, this yearbook invites the reader to browse and reminisce. It recounts stories of decision makers in art, culture and politics in three languages. The colour and format are a play on the Bauhaus style, which is characterised by rigidity and straight lines. The cover can be unfolded into a poster introducing the leitmotif. Shimmering hot-foil embossing, an exciting layout and foldable metre-wide double-page spreads lend opulence to the publication, which features a clear structure and nuanced images.
Credits
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Client:Staatskanzlei und Ministerium für Kultur des Landes Sachsen-Anhalt, Magdeburg, Germany
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Design:Genese Werbeagentur GmbH, Magdeburg, Germany
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Project Team:Andreas Georgi (Concept) Sebastian Kahl (Concept) Hagen Nessler (Graphic Design) Isabel König (Project Management)