University: British Higher School of Art & Design, Moscow, Russia
Food Packaging
Kinmen Azule Chocolate
In the past, building a western style house was proof of success for the people of the Kinmen region. The special feature of these houses is the use of Majolica tiles and the construction of artistic roof gables – exuding both dignity and good taste. The design for the Kinmen Azule Chocolate has been inspired by these features. The form of the chocolate itself imitates the shape of the tiles and gables. The two differently coloured packages take up the patterns of the tiles or show illustrations of six famous houses, which are described in more detail on the inside of the package.
Credits
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University:China University of Technology, Taipei City, Taiwan
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Design:Pei-Wei Chiu Ying-Ying Zhu Pei-Mi Wu Ya-Hong Chang Tien-Kuei Huang Sheng-Chuan Chang Chien-Yao Wang Chien-Hsun Chen, Department of Visual Communication Design China University of Technology