Packaging

I AM ME Hardcover Album

This hardcover box, which closes magnetically, is entitled “I AM ME” and contains various material by the eponymous artist Jackie Chan. Designed to strict environmental standards, this collection combines a square and a circular shape and brings up an analogy to the strong image the actor represents. The box accommodates a film reel which is laser inscribed and contains music CDs, photos and a lyric book bound using a traditional folding technique. The packaging also includes film material with individual images which can be seen through a hole in the packaging cover.

Red Dot

Credits

Client:

Beijing JC Family International Media Co., Ltd., Beijing, China
Design:

Shanghai Lanzuo Network Technology Co., Ltd., Shanghai, China
Project Team:

Yu Jingcheng (Art Director) Synie Cheung (Designer) Lu Lin (Designer)