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University: British Higher School of Art & Design, Moscow, Russia
Begründung der Jury
This work impresses with a consistent combination of graphics, illustration and structural packaging design. The basic conceptual idea of harvesting fresh vegetables by oneself is conveyed and visualised congenially through beautifully crafted illustrations. These packages are not only easy to move and carry, they are also self-explanatory in application. Farmy Farmy thus delivers a homogeneous concept in every respect.