Client: Blavity Inc., Los Angeles, USA
eTruck
Begründung der Jury
This Swedish e-learning programme convinces with its playful approach. Featuring an easyto-grasp language and navigation, as well as an aesthetic inspired by comics, eTruck manages to consistently reach the target group of prospective forklift truck operators who either have limited knowledge of Swedish or difficulties with the hitherto used teaching methods. In an engaging, easy-to-understand and highly efficient manner, the programme thus delivers on the theory and sensitises students for possible risks.
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Art Direction:Per Nilsson, Henrik Skog
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Client:MA-system Utbildning AB, Lund, Sweden
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Design:Illustra AB, Lund, Sweden
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Digital Concept:Martin Prieto, Fuente Interactive Lab AB, Malmö, Sweden