Client: Aral AG, Bochum, Germany
Brochure
Escapism
The “Escapism” advertising brochure was created in alignment with the core values of the luxury hotel “Ekies All Senses Resort” in Chalkidiki, Greece: tranquillity, simplicity and excellence. The no-frills brochure features clear blue sans-serif lettering and small illustrations on pure white premium paper with the pages stitched together in blue thread. The inside photos, attached only on one side and aptly covering a small portion of the text, invite the potential hotel guests to look through the brochure and discover the information contained.
Credits
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Client:Ekies All Senses Resort, Chalkidiki
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Design:Beetroot Design Group, Thessaloniki
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Creative Direction:Alexis Nikou, Vangelis Liakos, Yiannis Charalambopoulos
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Art Direction:Alexis Nikou
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Photography:Kostas Pappas, Vangelis Liakos, Stefan Thurmann, Vangelis Somarakis