Health Solution

Ellie’s MRI Journey

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As an MRI scan can be a daunting experience for adults, let alone for children, this coaching service aims to help paediatric patients (aged 4 to 8) prepare for a smooth procedure with less anxiety. Using human-centric design and gamification, the tool employs a mobile app including an informative movie customised to the hospital, an interactive game where the patient takes a character through the procedure, and a VR experience to train the child to lie still. The experience can be expanded with educational colouring books and certificates.

Red Dot

Credits
  • Client:
    Philips, Eindhoven, Netherlands
  • Design:
    Philips Experience Design team, Eindhoven, Netherlands
Ellie’s MRI Journey
Ellie’s MRI Journey
Ellie’s MRI Journey
Ellie’s MRI Journey
Ellie’s MRI Journey

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