Promotional Posters

CGTN – China Global Television Network

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These posters have been designed as part of a relaunch for the Chinese channel CGTN (China Global Television Network). Aiming to present more perspectives from throughout China and other countries, the creative approach illustrates a unique angle of various cultures, natural landscapes and symbolic animals in the targeted markets, such as Australia, France and Germany. The design visualises this “Difference” by using varying colours, along with the technique of positive and negative space showing symbolic animals.

Red Dot

Credits
  • Client:
    China Global Television Network Corporation, Beijing, China
  • Design:
    Dongdao Creative Branding Group, Beijing, China
CGTN – China Global Television Network
CGTN – China Global Television Network

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